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    <loc>https://www.camillanaeristorp.com/casestudies/award-winning-magazine</loc>
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      <image:title>Case studies - Award winning magazine - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <loc>https://www.camillanaeristorp.com/casestudies/loop-your-toy</loc>
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      <image:title>Case studies - Loopyty - your childfriendly marketplace for pre-loved toys - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <loc>https://www.camillanaeristorp.com/casestudies/resourcer</loc>
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      <image:title>Case studies - Allocating resources to large construction projects</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5dfdf5fe29e3050a8a413b60/1754054695790-165FKMC70QDVEMT505LZ/IMG_8147.jpg</image:loc>
      <image:title>Case studies - Allocating resources to large construction projects</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5dfdf5fe29e3050a8a413b60/1754054703770-UV43F34YIKA1P62LXRH7/IMG_8160.jpg</image:loc>
      <image:title>Case studies - Allocating resources to large construction projects</image:title>
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      <image:title>Case studies - Allocating resources to large construction projects</image:title>
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      <image:title>Case studies - Allocating resources to large construction projects</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5dfdf5fe29e3050a8a413b60/91291dd0-f424-4b18-a179-6092c7baffce/IMG_8177.jpg</image:loc>
      <image:title>Case studies - Allocating resources to large construction projects - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  <url>
    <loc>https://www.camillanaeristorp.com/casestudies/creating-a-brand-platform-for-a-startup</loc>
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    <lastmod>2025-08-04</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5dfdf5fe29e3050a8a413b60/1f7aed5e-9a2f-47c7-bf24-11d04c99876f/Event-view.png</image:loc>
      <image:title>Case studies - Finding horse riding opportunities globally - Make it stand out</image:title>
      <image:caption>View the event, learn about the instructor.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5dfdf5fe29e3050a8a413b60/e52efea4-eec7-4585-a191-2c88fe9e60f3/Images+from+Pluvinel.png</image:loc>
      <image:title>Case studies - Finding horse riding opportunities globally - Make it stand out</image:title>
      <image:caption>Access all the information relevant to a riding school, their events, images, instructors who are connect to the stable and general information about where the stable is situated and where the courses take place. Sign up and pay for the event to secure your spot.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5dfdf5fe29e3050a8a413b60/65aee0e0-99cb-436e-8b99-3c18ba948f21/Dashboard+view.png</image:loc>
      <image:title>Case studies - Finding horse riding opportunities globally - Make it stand out</image:title>
      <image:caption>Overview of all your riders.</image:caption>
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    <loc>https://www.camillanaeristorp.com/casestudies/category/Health</loc>
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    <loc>https://www.camillanaeristorp.com/casestudies/category/Fashion</loc>
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    <loc>https://www.camillanaeristorp.com/casestudies/category/Editor%27s+Picks</loc>
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    <loc>https://www.camillanaeristorp.com/casestudies/category/Work</loc>
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    <loc>https://www.camillanaeristorp.com/casestudies/category/Lifestyle</loc>
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    <loc>https://www.camillanaeristorp.com/casestudies/tag/Branding</loc>
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  <url>
    <loc>https://www.camillanaeristorp.com/index</loc>
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    <priority>1.0</priority>
    <lastmod>2025-08-05</lastmod>
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      <image:title>Index - Make it stand out</image:title>
      <image:caption>Photo by Annette Augestad / Serenata Photography</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/57d6c55a2994cab476e9fb40/1473888783107-9PFN30POZ8NHTMN6PVOD/16-v2.jpg</image:loc>
      <image:title>Index</image:title>
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  <url>
    <loc>https://www.camillanaeristorp.com/contact</loc>
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    <lastmod>2025-08-05</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5dfdf5fe29e3050a8a413b60/7567ece2-e391-4b48-adbc-a78dfa1b3f7c/7860.JPG</image:loc>
      <image:title>Contact</image:title>
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  </url>
  <url>
    <loc>https://www.camillanaeristorp.com/project-pluvinel</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-09-07</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5dfdf5fe29e3050a8a413b60/1576942946058-TRMWTIRFWL9I9MFEZ37B/7963.JPG</image:loc>
      <image:title>Project Pluvinel - THE BRAND PLATFORM</image:title>
      <image:caption>A brand platform is a great tool for steering the company or project in the right direction and making the right decisions. Read more about brand platform</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5dfdf5fe29e3050a8a413b60/1577610920479-DEQYDUVLSGE9FRHUDS1H/_Instagram_Kate%252BMartine%252BPascal3.jpg</image:loc>
      <image:title>Project Pluvinel - The Campaign</image:title>
      <image:caption>Videos are significant and efficient communication tool and for many it is a preferred medium. In Pluvinel we made several (low budget) videos. View one of our ambassador videos with Kate (rider) and Martine L’Orsa (instructor) View animated “Three heart” profile video</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5dfdf5fe29e3050a8a413b60/1576942860824-Q7H83S0HP28VD0JZMYQB/7937.JPG</image:loc>
      <image:title>Project Pluvinel - PRODUCT Management</image:title>
      <image:caption>Creating great products that solves problems are challenging, but so rewarding when the users get excited about your product. Pluvinel.com unite, simplify and engage the users in the horse community. We have worked on simplifying the payment process and how to organise riding courses and clinics, while creating a better overview.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5dfdf5fe29e3050a8a413b60/1577610765215-PNHH7H9E88JCFEEY27U7/Image3.jpg</image:loc>
      <image:title>Project Pluvinel - The story behind</image:title>
      <image:caption>Read the story in short</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5dfdf5fe29e3050a8a413b60/1576959905699-3PGGTJM68I0CRQAA6XHA/_CamillaKalseth.jpg</image:loc>
      <image:title>Project Pluvinel - Blogging</image:title>
      <image:caption>With the plethora of channels that exists today abstaining from saying everything everywhere require some discipline and a level headed strategic communication plan. In Pluvinel we made some great experiences with social media and content marketing.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5dfdf5fe29e3050a8a413b60/1576940383682-LS8P1AF7KBMGN0PN9XHN/iStock_Small_AquaSplash.jpg</image:loc>
      <image:title>Project Pluvinel - Starting a Business</image:title>
      <image:caption>“Planning is everything, the plan is nothing.” D. Eisenhower Starting a business means you have to get your head around many things from strategy, management, sales, marketing and financing.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.camillanaeristorp.com/business-development</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2019-12-21</lastmod>
  </url>
  <url>
    <loc>https://www.camillanaeristorp.com/product-development</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2019-12-21</lastmod>
  </url>
  <url>
    <loc>https://www.camillanaeristorp.com/pluvinels-brand-platform</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-03-23</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5dfdf5fe29e3050a8a413b60/1576946136598-Y7JSHE4007P0ATO8OP85/Pluvinel_logo_aqua-splash_H267px.png</image:loc>
      <image:title>Pluvinel's brand platform</image:title>
      <image:caption>The logo is inspired by Antoine de Pluvinel’s invention of working the horse between the two pilars to build suppleness and impulsion in the horse riding.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5dfdf5fe29e3050a8a413b60/1576943159971-6ABF4NRUBU4UM82TCA22/iStock_Small_AquaSplash.jpg</image:loc>
      <image:title>Pluvinel's brand platform</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.camillanaeristorp.com/pagef</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2019-12-28</lastmod>
  </url>
  <url>
    <loc>https://www.camillanaeristorp.com/new-page-1</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2019-12-28</lastmod>
  </url>
  <url>
    <loc>https://www.camillanaeristorp.com/about-pluvinel</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2019-12-29</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5dfdf5fe29e3050a8a413b60/1577609233980-C39J0VQKHA5YJEZGZDEK/Maria%2BTerese%2BEngell-with-logo_2.jpg</image:loc>
      <image:title>About Pluvinel</image:title>
      <image:caption>Image of Maria Terese Engell instructing a rider.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.camillanaeristorp.com/freelance-projects</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-03-10</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5dfdf5fe29e3050a8a413b60/1583767958387-C675370EZANP9MOCF4VZ/matt-pet-Pf6e3o0GL4M-unsplash.jpg</image:loc>
      <image:title>Freelance Projects - Sport 1</image:title>
      <image:caption>Some of the local Sport1 stores started to create websites with e-commerce outside of Sport1.no. Sport1 HQ wanted to make their e-commerce solution more engaging for the local stores by improving the local stores’ presentation and the usability and the functionality more relevant local products. Read and see more</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5dfdf5fe29e3050a8a413b60/1583767856710-Q1KFTEYNKJ4GL4K08GVV/iStock-682964538.jpg</image:loc>
      <image:title>Freelance Projects - DIPPER</image:title>
      <image:caption>Designing rollover functionality for Dipper’s existing platform to give their customers a full overview of the rollover data available and all data packages used. Read more</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5dfdf5fe29e3050a8a413b60/1577612363817-GOLPC6W5SST5JFGUIO0C/preview-21.jpg</image:loc>
      <image:title>Freelance Projects - The Norwegian Polo Open 2017</image:title>
      <image:caption>The Norwegian Polo Open is an annual event organises by the Norwegian Polo Club. Learn more</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.camillanaeristorp.com/norwegian-polo-open-2018</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2019-12-30</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5dfdf5fe29e3050a8a413b60/1577615441731-AFDUF0DCH30KC90VU8A6/16+mars+oslo+raw+insta-346518-03-2018-08%3A01%3A43-28903230%2B0100.jpg</image:loc>
      <image:title>Norwegian Polo Open 2018 - Sponsors</image:title>
      <image:caption>Oslo Raw is one of the hippest raw food cafes in Norway. The founder has published several books on the topic, their instagram is magnificent and their food amazing. They where the caterer to the NPO. Kathrine Nørgård is fabulous Norwegian high end fashion designer. She honoured the NPO with a fancy fashion show in the mid-break. Promenaden is the most exclusive shopping experience in the heart of Oslo with brands like Bottega Veneta, Burrberry, Mulberry and Steen &amp; Strøm. They were the first sponsor onboard. Kingsrød is the main supplier of horse transportation in Norway. Other sponsors: Refsnes Gods (hotel), Baumer &amp; Mercier (main sponsor), Sylvia Kerr, Pluvinel, Paddock Power and Veuve Clicquot.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5dfdf5fe29e3050a8a413b60/1577613483338-YLMY6QS4VF9C2MGW0HIP/Tiva.jpg</image:loc>
      <image:title>Norwegian Polo Open 2018 - The Polo Magasin</image:title>
      <image:caption>With the magasin we wanted to tell the stories about the Norwegian Polo Club, the cause, our sponsors, as well as the history of Polo to the newcomers to Polo. The magasin was printed and distributed online See the magasin here</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.camillanaeristorp.com/projects-dno</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-02-26</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5dfdf5fe29e3050a8a413b60/1577704621227-6F6ZQCOBSML8OJZ5OZA3/dno-est-col-rgb.jpg</image:loc>
      <image:title>Projects DNO - ReBRanding</image:title>
      <image:caption>The DNO logo had a long history and was recognised internationally among peers in the industry. However, in 2014 the decision to rebrand the company was made. The new logo and the new brand was finally implemented across all channels, international offices and operations (plants and oil platforms) by the end 2014.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5dfdf5fe29e3050a8a413b60/1577703526174-W8ZLKH76I94H37LEO4WP/Front-page.jpg</image:loc>
      <image:title>Projects DNO - Award winning Magasin</image:title>
      <image:caption>As part of the annual report in 2010-2012, DNO created a magasin to better communicate the stories about the people and projects in DNO. The magasin was successfully used to engage employees, shareholders, stakeholders, and attract new talents. The magasin won the prestigious prices of “Best creative idea” in Farmand prisen. See the annual report and magasin here</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.camillanaeristorp.com/sport-1</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-03-09</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5dfdf5fe29e3050a8a413b60/1583768321042-DMDMQTPF6NX2NZGXW1ZD/Butikksideoversikt.png</image:loc>
      <image:title>Sport 1 - Find Store overview</image:title>
      <image:caption>From the Google Analytics report, we could see that users rarely clicked on the stores’ cards. We added a “VISIT STORE” button on each card. Along with an improved search field to the left with filters making it easier to specify the search. The new local overview page allowed the local store to add own content that would lead the users to article pages with more information, shown in the example above.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5dfdf5fe29e3050a8a413b60/1583771485712-SK96DLF13Q51JNA2VVJY/Sport%2B1%2B-%2BLokalside%2B-%2BMed%2Btekst%2Bpa%25CC%258A%2Bbildet%252C%2B12%2Bprodukter%2B%25283%2Bi%2Bbredden%2529.jpg</image:loc>
      <image:title>Sport 1</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.camillanaeristorp.com/dipper</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-03-10</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5dfdf5fe29e3050a8a413b60/1583852384071-LNCMA98V8Z5EL2MW7871/Web+1920+%E2%80%93+Min+Side+-+Forbruk+-+Timeline.png</image:loc>
      <image:title>Dipper</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5dfdf5fe29e3050a8a413b60/1583852322705-XU8E72ZQCEJ73BA5SQYV/Web+1920+%E2%80%93+Min+Side+-+Timeline.png</image:loc>
      <image:title>Dipper - Clear &amp; ConCise</image:title>
      <image:caption>To make sure the team on the client side had the right expectations when being presented with the early stage sketches and ideas we made some indicators of what would be possible to achieve within the technical solution as well as the timeframe.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.camillanaeristorp.com/services</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2025-08-01</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5dfdf5fe29e3050a8a413b60/674dee44-a9ca-44f0-8820-482eb10ebbca/fallon-michael-IP59z0FXBuY-unsplash.jpg</image:loc>
      <image:title>Services</image:title>
      <image:caption>Image by Michael Fallon / Unsplash</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5dfdf5fe29e3050a8a413b60/e3cba20a-9a71-434a-8556-34319beb9ac4/aida-l-6y5iySR_UXc-unsplash.jpg</image:loc>
      <image:title>Services</image:title>
      <image:caption>Image by Aida / Unsplash</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5dfdf5fe29e3050a8a413b60/a2e53cc2-2589-44c4-b1b4-7084850add4e/steinar-engeland-drw6RtOKDiA-unsplash.jpg</image:loc>
      <image:title>Services</image:title>
      <image:caption>Image by Steinar Engeland / Unsplash</image:caption>
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